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Suzuki, Yoshikazu (Photographer); Shohachi, Kimura (Author) & Hiroshige (Contribution). GINZA KAIWAI/GINZA HACCHO. Tokyo, Japan: Toho-Shuppan Publishing, 1954. Hardcover. First Edition/First Printing. 364 pages. Fine/Fine.

Landmark books on subject. More than a rare photography book find, "Ginza Kaiwai/Ginza Haccho" is one of the great collectible book discoveries of our time. The first and only edition. The books are now very rare. An austerely elegant production by Toho-Shuppan: Boxed Set consisting of two volumes, both of which are encased in the publisher's original cardboard box. Volume One, "Ginza Kaiwai", is a book-length account on the world-famous Tokyo district. The text by Kimura Shohachi is exquisitely interspersed with "ukiyo-e" woodblock print reproductions by Hiroshige, black-and-white photographs by Yoshikatsu Kanno, maps, and reproductions of original drawings. Publisher's original promotional leaflet laid-in. Publisher's original rice-paper-wrapped slipcase with pictorial labels pasted in front and on the spine. In publisher's original rice-paper DJ, as issued. Volume Two, "Ginza Haccho", consists of Yoshikazu Suzuki's breathtakingly beautiful photographic re-construction of Ginza in an accordion foldout format, a marvel of publishing ingenuity: Two continuous plates present Every Building On Ginza Street, one across the top, the other across the bottom, with text in the center. The accordion is encased in pale green hard boards with red titles in front. Without DJ, as issued. Presents the precursor of Ed Ruscha's "Every Building On The Sunset Strip" (1966), in the finest, pristine, and unrestored set we have ever found. "Precursor" is an understatement. "Ginza Kaiwai/Ginza Haccho" is first of all, two books, both of them realized to the superior standards that one has come to expect of Japanese publishing. Second, the concept and realization of "Ginza Haccho" is the same as Ed Ruscha's most celebrated Artist Book, except that the former precedes the latter by twelve years. Calling "Ginza Haccho" the "Japanese Every Building On The Sunset Strip", as some commentators have done, is misleading and racist. The appellation suggests that "Ginza Haccho" followed rather than preceded Ruscha. Whether Ruscha was aware of "Ginza Haccho" or not is irrelevant. Yoshikazu Suzuki did it first, brilliantly so, and that's all there is to it. A "must-have" title for photography and Artist Book collectors. This title is now very highly collectible. This is one of extremely few copies still available online and is the finest copy we have ever found: Clean, crisp, and bright, pristine beauties. It is a pity that the few copies that have turned up online have major flaws (heavy foxing, staining, soiling, and wear as well as repairs). As collectors realize the importance of "Ginza Kaiwai/Ginza Haccho" in the history of modern book-making, its value will increase exponentially. A very rare copy thus. One of the most valuable books of our time. A fine collectible set. . $10000.00

This item is available for purchase. This web page was most recently updated on June 02, 2020.